Designing products and services based on the needs and desires of your customers is fundamental to your survival in the marketplace.
Performing user tests and finding strengths and weaknesses as seen by your customer is needed to acquire insight. You need insight to be successful. To design more intelligently. To rise above your competition.
Knowing what makes a purchaser interested in your product is vital to your marketing and sales departments. There is a better way to do what you do, and Avesca can help.
— Dr. Christopher M. Via